Abbey Shopping Centre
Ascot manufactured and installed a complete Branding and Wayfinding signage rebrand at this busy Shopping Centre in Belfast, NI. This large-scale project was successfully completed within a tight programme and with minimal disruption of the live shopping environment.
The scheme ranges from the large-scale totems situated at the entrance approaches, to the concourse wayfinding and car-park level Supergraphics. All elements are designed in close co-ordination with the corporate Brand guidelines, with the distinctive colour palette and logo being used consistently throughout.
guidelines, with the distinctive colour palette and logo being used consistently throughout.